Remember when a hashtag used to be called a NUMBER SIGN?

Chances are, if you answered yes, you might need a #MobiMedia makeover.

Social Media. Sounds fancy. Do local businesses really need it? The question should be, how are local businesses surviving without it?

Social media is rooted in a principle older than the smoke signal: Word of mouth and community. It’s what has always worked best.

Flashback Paleolithic Period: Cave person pulls other cave people toward huge secret berry patch hidden by bigger poison berry bush. Well, today, same idea, but the details are different. You’ve heard a variation of this comment so many times in your life you can’t even remember:

“Sweet. Fancy. Lord. I just had the strawberry and goat cheese salad at the cafe next door. Dunnow what they put in the dressing, but I’m pretty sure I’ll have to attend an anonymous meeting now.” – Your Cube Mate

Now you’re hungry. For berries. And goat cheese. And addictive dressing. You’re definitely heading over to the cafe. And, why wouldn’t you? They have amazing food. Cha-ching… sold.

Compare that feeling of camaraderie to the numb feeling evoked by the sight of a billboard whizzing past on the I-10. No contest. Your friend’s recommendation wins. Every time. And THAT is social media at its finest.

Here’s where we come in: Hashtags, daily posts, fans, design, check-ins, photo posts, building a sense of community, and getting your Web site on par with every new reader and tablet on the market. It’s what we do. We’re professional, relevant, accessible, and working for you around the clock.

If you build a loyal customer fan base, they’ll tell their friends about you for free. Then those friends tell their friends about you, again, for free.

Free. Hashtag that.